The Culture of Innovation Spreads Globally

I’ve seen this shift in attitudes coming for awhile. Now Corie Lok at MIT Technology Review has some direct evidence from India.

Link: Two Sides of Outsourcing.

Alumni of outsourcing companies like Wipro have launched dozens of startups in India, a few of them funded by JumpStartUp, a small venture capital firm based in Bangalore and Santa Clara, CA. One explanation for this trend, says JumpStartUp cofounder Sanjay Anandaram—himself a former Wipro employee—is that skilled and experienced Indians are returning home from abroad to provide leadership. Another is that people who’ve worked for Indian outsourcing firms serving multinational clients gain critical experience managing global operations. But perhaps most important is a gradual change in attitudes in a culture where entrepreneurs were once seen as loners who couldn’t hold down regular jobs, and business failure was traditionally equated with personal failure. Today “a startup is no longer viewed as a no-no,” says Rajam. “It is in fact viewed very positively.”