Category: Houston
-
Favorite things in Houston
Recent captures: EQ Heights coffee shop Japan Festival in Hermann Park, with blooming bonsai View from our balcony down Hermann Drive, looking west toward The Galleria Art Car Parade This sky
-
If you say Houston is 4th-largest, be prepared to be disappointed by our influence
Yesterday I was talking with some friends who were trying to raise publicity for a project and they tossed out the "4th largest city" meme with regard to Houston. When we are trying to be influential, we have to understand our status. Houston city limits may provide the meaningless 4th-largest designation, but in terms of…
-
Putting ourselves in the place to be creative
As a creative professional, I have struggled to find a place to work where my creativity is supported. If I had seen myself as a creative when I started my career, it might not have been so challenging. But I knew that I was not an artist, nor a writer, nor even a software developer,…
-
Houston Shared Vision Salon
This morning I attended a meeting hosted by the Center for Houston's Future encouraging input for the upcoming Cultural Plan being written for the city. The Arts & Cultural Heritage Indicator Report from the Center was distributed. Most of the people attending were arts organizers rather than just artists or citizens. These were the people…
-
Houston Marketing Professionals Interacting with HiMA on Jan 22 (photos)
Last night I was able to take a few snap shots of an excellent mixer for Houston marketing professionals put on by the Houston Interactive Marketing Association (HiMA). If you hate my retouching, let me know (theresa@qviews.com) and I'll send you a link to the original JPG's.
-
Finding a tribe in Houston’s entrepreneurial community
I stumbled into the Red Labs coworking space at UH last night and since I have no one on my team, by definition, none of them can be UH students, therefore I wasn't supposed to be there, HOWEVER, they were very nice and I appreciated the pizza and support. I was interested because they are…
-
Why I joined the CXPA and how you can benefit
Most marketing activities are about targeting and capturing customers. But as a target, I don’t want to be captured, I want to be captivated. Unlike other marketing networks, at the CXPA you can share and promote great experiences. You can give credit to a front-line worker who brightened your day. You can study campaigns that…
-
Dim-witted Behavior
Dim-witted behavior is the obverse of the DIY 'do-it-yourself' culture. Think of it as the "do-it-myself' stubborn denial of opportunities to collaborate. I see it in myself all the time, and I watch it unfold across Houston. Houston is a great place to start something. The culture is open to people with new ideas. No…
-
Houston ‘swaggers’ into ‘torrential rains and steamy heat’
Let's keep those stereotypes flowing. This article, although annoying does contain a few nuggets of insight. Reuters: In bustling Houston, it's a case of 'Build, baby, build!', 2013-Aug-26 by Anna Driver and Ilaina Jonas Brian Stoffers, president of CBRE Capital Markets, said spec building in Houston in many ways makes it an outlier. "The dynamics…
-
Loyalty is more than marketing
Loyalty marketing has become big business, but loyalty remains a basic human behavior. You can't design a good loyalty program for your customers unless you know how to act with loyalty. FrogDog: The Benefits of Loyalty, 2013-Jun-20, by Leslie Farnsworth Sticking with one person or company will get you better results, extra consideration for needs…
QVIews 