Category: Living in trouble
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How to live without being defined by edges
I spend way too much time reading. But occasionally I stumble across something that blows open my mind, making it possible for me to reach the next level of achievement, or something… a higher state of existence. If you want to go there youself, stop reading this and instead read The Web’s Grain by Frank…
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Practice, practice, practice
Sigh. I’m addicted to learning and not to practicing. It’s really biting me now. JamesClear.com: Stop Thinking and Start Doing: The Power of Practicing More, 2015-March We assume that if we knew about a better strategy, then we would get better results. We believe that a new result requires new knowledge. What I’m starting to…
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When do we get to print the marketing?
For most of us marketers, printing has become a luxury. We don't avoid printing because we think people don't enjoy it (when done properly). We don't avoid it because it isn't profitable (when done properly). We avoid it because it requires a capital outlay and a risky expense that we can avoid by putting our…
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Why we need to understand what’s driving growth of CRM software
The pressure for all organizations to adopt CRM software is not going away because our customers derive substantial benefits. Once they've worked with a firm that uses CRM data appropriately, they enjoy receiving more relevant updates, knowing that everyone at their supplier can understand their status, and being able to specify how they will be…
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Turning my Kindle off, and watching Amazon follow Walmart into the pits
I have been reading every long, deeply-researched article about Amazon recently, trying to find some renewed respect for them, with no luck. Turning off my Kindle, spending more on cat food, wondering what I left behind on my wish list… all these actions have been wrenching for me. My loyalty to Amazon was based on…
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Make sure your relationships are not based on transactions
Wonderful interview with Troy Carter about all the different views and habits he has that allows him to survive big career setbacks… Well, he doesn't view them as setbacks, and that's one of his secrets. Fast Company: Troy Carter's Hard-Won Tips for Handling Career Road Bumps, 2014-Oct-30 Luckily for Carter, his relationships were built on…
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These days, networking IS sales… agree?
At a recent workshop, Doug Bain of Growtheorem, a consultancy in sales management, stated that as far as he could see, getting in front of a prospect at a big company requires either (1) a personal introduction from someone the prospect already trusts, or (2) a major initiative in industry-leading content: articles in major publications,…
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Using blogging to think for more than ten years
Although I've been blogging for over 10 years (exactly 10 years on the Typepad platform), I've never figured out how to get much traffic. Traffic for the things I care about, that is. Yet my commitment hasn't wavered. Blogging works for me. I like seeing my thoughts recorded here. Now I'm trying to get in…
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Why we are all psychologists now
As we all become better educated, including our customers, practical knowledge of psychology is required. Being truthful and reliable is insufficient for success. If we don't anticipate our customers' reactions, our competition will. The Discipline of Innovation: If the Internet is a Psychology Experiment, Are You a Psychologist?, 2014-Jul-1 by Tim Kastelle I’ve argued for…
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How to understand accountability versus agency
In managing sales people, we have to examine their behavior separately from the limits and resources we've provided. Sales people can only be accountable within their span of agency. Agency is an interesting term which is cropping up more and more in two arenas, employee management and storytelling. In these contexts, it means 'possessing the…