Category: Worthy of imitation
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All work and no play is dull tweeting, and poor perspective
If you have a choice (and you do) in whether to work with someone who is completely work-obsessed and someone else equally competent who has outside interests, which will be more fun? Furthermore, outside interests are vital to helping us get a better perspective. When I worked with the product engineers during the early days…
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Today is a good day to raise your standards. I.e., check out these inviting ‘contact me’ forms.
Some contact forms make me feel uninvited. But Webdesigner Depot has gathered up a bouquet of excellent forms that make you want to get to know the person or company better. http://www.webdesignerdepot.com/2010/05/beautiful-contact-forms-for-your-inspiration/ This is my favorite:
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Want to run uphill in Houston? Runner’s World now has RouteFinder
I'm not a runner, so maybe this is old hat, but I hit the page, they detected a Houston IP, loaded a list of runs, and when I clicked on one, I could see the elevation changes I'd face. From this angle, Houston does look hilly. Now THAT's a service magazine. Discovered via Mediapost's 2010-Apr-21…
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Top Ten Email Newsletter Designs
Of all the email newsletters I receive, these are the ten best designed. All are excellent in a different way, so there's no ranking. le cool – most innovative Publishing Perspectives – best example of curating a topic ClickZ Experts Today – most effective at humanizing news and opinions Promo Xtra – best at discovering…
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At Etsy, email pulls its weight
Compared to ephemeral social media channels, email is practically a "hard copy." We can just let it lie in our inboxes until we get around to it. Musings of a VC in NYC: Don't Forget About Email, 2009-Sep-7, by Fred Wilson Our portfolio company Etsy operates a market for handmade items. Etsy has been operating…
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Cinnabon uses direct mail to work the neighborhood
Online marketers often get inquiries from geographies they cannot serve. On the other hand, direct mail marketers can buy every address in their own zip code! 1to1 Media: Cinnabon Uses Direct Mail to Tempt Potential Customers, 2009-Jul-20 Hill and his team designed a program to send direct mail pieces to small businesses within a two-mile…
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