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Happy Hour at Americas in River Oaks
At Happy Hour this evening I'm going to Americas River Oaks to toast Michael Cordua for being a sponsor of the Houston Summit. I'd love to see you there. Map.
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The right way to build on others’ creations
You may think you're an original but you're wrong. You may have labored long and hard to realize an idea, but 'nothing comes from nothing.' Claiming sole credit will never win you long-term supporters. Be grateful that people are showing you the way. Be mindful that they recognized their ideas in your work. Be careful…
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Why marketers who don’t understand Facebook may be wasting their time
Facebook continues to confound me. If I enjoyed it more, I think I'd understand it better. Twitter made instant sense to me, even in the variety of ways it could be used. Many of my contacts demand Facebook involvement. So I trudged along into it, but this article makes me realize that I may be…
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Good experience journey replaces customer satisfaction
I used to work in the business of measuring customer satisfaction, mostly for auto dealerships. It quickly became a superficial game for everyone involved, but we tried to keep it real, mostly by listening carefully. Since then, 'customer experience' has become a Wikipedia entry. Every year I now attend the Good Experience Live (GEL) Conference. …
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Last week to soak up all the beauty and brains at McCartney’s show at Goldesberry Gallery
This is the last week to catch the Dignity and Impudence show of Edward Lane McCartney's work at the Goldesberry Gallery (2625 Colquitt in the Upper Kirby District). Beautiful objects with deeper meanings… This is Mea Maxima Culpa. Cat-O-Nine Tails. Acrylic, brass, copper, steel, and glass. 52" x 5" x 5.
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Back at my desk after rearranging priorities
The last week has been pretty chaotic for me. We have the Houston Summit coming up in two weeks, and we're pretty surprised about the way things have worked out. New teams are forming, and new supporters are popping up. We didn't get what we expected, of course. No corporate sponsors, for instance. Lots of…
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Looks like I’m hardly working when I’m really working hard. #hsce
For the last half-day, I’ve been struggling to produce a new invitation for our big event, the Houston Summit for the Creative Economy. And now that it’s finished, it looks like it should have taken 15 minutes. You can see right away that my goal is not to create something polished, but something hard-working that…
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The Glance for Oct. 4, 2010: Hugh MacLeod says avoid the trap of ‘creativity for its on sake’
I don't remember hearing this idea expressed before, but it's very powerful. I often hear people say they want to get away and be creative. Better to stick around and do something creative for others. gapingvoid.com newsletter: Cartoon #184, 2010-Oct-4, by Hugh MacLeod …as agreeable an idea as "Creativity for its own sake" is, it's not…
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Encouraging Email from CharityFocus.org
Since I study email newsletters, I receive many, but there's one that frequently cuts through the clutter straight to my heart. The "Daily Good" email arrives in your box pretty early in the morning and tries to set your attitude for the day. Recently, the email included this quote: Stubbornly persist, and you will find…
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Why all marketing communication has to be driven by the issues challenging the audience
Marketing communication that doesn't help somebody who's trying to resolve an issue doesn't get heard or read. News from the marketer is dead meat. If you can't address the issues pre-existing for the audience, you can't win their attention. Marketing (UK) magazine blog 'Reinventing Marketing': The end of retailer power, 2010-Sep-22, by Alan Mitchell I have…
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