QVIews

This remark just boggled my mind. If you are receiving all the shopping information and services you need over your cell phone, how will that change everything? Think of all the things you won’t do any more… traveling from store to store comparison shopping, searching for prices and reviews in the evening, trips across town…

Over at ClickZ, Pete Lerma has an excellent article about a Yahoo conference on how broadband is changing people’s lives. The whole article is fascinating, but this idea below explains many things I’ve been seeing lately. I just didn’t know it had a name: media meshing. Media Meshing: An Evolution in Media Consumption. However, the…

One of my favorite companies, Intelliseek, got plenty of coverage in the Wall St. Journal this week, along with other companies that help marketers use blogs to track customer response to products and news. These companies put the blog postings into a more valuable context and the article shows several examples of product changes that…

As tastes continue to fracture, that bastion of sameness, the American shopping mall, starts to look for something different. Here’s a sharp article by Amy Chozick. WSJ.com – As Malls Think Small, Boutiques Get Big Chance (subscription required) America’s megamalls, built in the 1970s to showcase big department stores and national specialty chains, have begun…

Jeremy Wagstaff has a very insightful column in the Wall St. Journal on how the web has made available cheap, easy-to-use publishing tools which are caused a huge upswing in the number of people sharing their knowledge. If I know something or have an opinion–why not share it? Link: WSJ.com – Loose Wire (subscription required)…

We don’t have A.C. Moore stores in my area, but I’m thrilled to see their new web site takes a ‘recipe-clipping’ approach to helping people with craft projects. You browse the projects they suggest, click on one, and, in addition to instructions, you get a complete shopping list and a store locator query box. Very…

Long ago, when someone explained the web to me, I immediately understood what they were talking about. I mean, it sounded really simple and functional. But I was wrong. There were so many things I never anticipated. In little sips, I’m reading David Weinberger’s Small Pieces Loosely Joined. The depth and breadth of his vision…

In the race for local media to establish their online sites as metro-magnets, Houston ABC affiliate KTRK just got a competitive edge for local job ads. Get more details about the media partnerships that make it possible by clicking on the link. Houston Business Journal: Houston TV station Web site to host Monster Job Center.…

I don’t normally look to a public agency to act like a leading-edge marketer, but the Arizona Office of Tourism deserves kudos for trying something new and collecting the data to prove it works. (Smart move to preserve their budgets?) Please note they started this test with strong, already-proven creative content. Click on the link…

It may be true that few people read blogs on a regular basis, but among the few are reporters. So if you like to blog, maybe you’re more influential than you think. ClickZ: Study Bolsters Blog-Related PR Practices. The trend toward PR agencies setting up blog-specific practices got a boost this week, as a new…