QVIews

Here’s a quick laugh from Wired magazine editor Chris Anderson. The best humor gives you a fresh insight. Link: The Long Tail: Why Long Tail content is different.

From the Wall St. Journal’s Morning Briefing, we find a link to this story: Link: FT.com / World / UK – Yogis could find City life easier to bear. India’s Manipal university has joined forces with the Ayurvedic Company of Great Britain – which promotes the ancient Indian healing system of Ayurveda – to offer…

In the New York Times (whose articles are viewable with free registration for about a week after posting, with purchased required thereafter), Nat Ives has an EXCELLENT analysis of negative brand influencers called Determined Detractors. He points out that BuzzMetrics has become expert on tracking an evaluating these critics. It’s now easier than ever for…

Whenever I’ve been struggling with implementing a new system, I’m always delighted to discover that someone else working on the same problem has a helpful angle. The Phelon Group has published a white paper on the Customer Heirarchy of Needs (pdf) that clarified a marketing problem that’s really been vexing me. When promoting events, my…

Link: InfoWorld: The network is the blog: December 10, 2004: By Jon Udell . As a blogger, I worry when I see statements like this one by Jon Udell: Just as telephones are meaningful only when connected to the telephone network, so blogs are meaningful only when connected to the blog network. I don’t agree…

Salon has a terrific article (see link below) on the new social activity taking place on the photo-sharing site flickr. Recently I mentioned a Nielsen report that showed people are going online for ‘shared interests,’ and surely this is one of the best examples. The simple premise that people might enjoy talking about photos that…

Over at Instapundit.com –, a comment by Glenn Reynolds got me thinking. He says …people blog so that they can express themselves — to be producers, not consumers — and we see this impulse across the world of new and alternative media. But it’s not really new. Lots of musicians play music in spite of…

Anyone interested in innovation needs to pay attention to the Council on Competitiveness. Although I’m not sure how influential this group of heavyweight leaders of business and academia will be, they do say the right stuff: For the past 25 years, we have optimized our organizations for efficiency and quality. Over the next quarter century,…

Here’s another NY Times article (registration required, free for first few days) about retailers catering to the social conscience of their target customers. Although many of them are doing it because it’s fashionable, I expect some of them will find it a good way to build long-term bonds with their core customers. It’ll depend on…

I’m so happy to see Gordon Atkinson, Real Live Preacher as well as computer tech, mentioned in a New York Times article about bloggers who publish books. I haven’t read Gordon’s book, but his blog is a wonderful place to think about the meaning of writing, or for that matter, the meaning of life, although…