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We gotta find better ways to decide public policy. Maybe this will help…
The fact that polling is broken and easy answers are so infernally popular has me looking for ways to improve decision making. Maybe this will help… Nature: A solution to the single-question crowd wisdom problem, 2017-Jan-26, by Drazen Prelec, H. Sebastian Seung, and John McCoy Here we propose the following alternative to a democratic vote:…
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We don’t realize how much we’re all used to getting along without facts…
So here's another reason why facts don't change our mind… We're used to getting along without them. New Yorker: Why Facts Don't Change Our Minds, 2017-Feb-27 by Elizabeth Kolbert When it comes to new technologies, incomplete understanding is empowering. Where it gets us into trouble, according to Sloman and Fernbach, is in the political domain.…
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Communicate your value proposition with a ‘solution reflex’
The 'solution reflex' is a cool tool for any business person who frequently has to introduce their business model. Steady CRM: Problem: Businesses lose track of their customers. Solution: Loyalty and/or communications programs that systematically touch customers. Market: Medium-sized companies that are outgrowing their original systems. Business model: Installation and support of customer relationship management…
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The truth we can’t find
To some extent, I think the rise of 'fake news' or propaganda, or whatever it is, relates to our inability to handle uncertainty. We hear something we don't want to believe, we worry it may be true, then we look for disproof. When we see something we like, we decide that must be true. We…
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Navigating the stream: the challenge of communicating context
We can't combat clickbait and fake news without understanding why they arose and which of our behaviors feed them. In fact, if we want to have any control of ourselves in the stream, we have to understand how to navigate the newsfeed. I've always been very careful to identify my sources, but communicating context is…
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Finding the best clients by cultivating conversations about our processes
Alex Mather points out that moving away from supplying a commodity means finding and nurturing relationships with people who are interested in creating unique and powerful work. Those people will expect a journey and not a product. Red Lemon Club: How to Survive the Biggest Creative Job Decline of All Time, 2017-Feb-1 by Alex Mathers…
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Unlearning marketing
I see a lot of problems in marketing, but I hadn't been seeing them as problems of "unlearning." Now I will. Harvard Business Review: Why the Problem with Learning Is Unlearning, 2016-Nov-3 by Mark Bonchek We need to unlearn the push model of marketing and explore alternative models. For example, instead of using relationships…
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Exciting new voice
Joshua Johnson, host of 1A radio show replacing Diane Rehms, quoted in the Washington Post: I think from before I was old enough to know what I was onto, I was onto the idea that information was a currency, that it was a way to create influence, it was a form of power, it could…
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Is there a movement I can join to ban election polling, or at least its reporting?
We won't know if a ban on reporting election polls will increase turnout until we try. Apophenia: Put an End to Reporting on Election Polls, 2016-Nov-10 by danah boyd …there’s a more insidious problem with the polling data that is often unacknowledged. Everyone and their mother wants to collect data from the public. And the…
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The team that hangs out together, succeeds together
How have we missed this discovery about teamwork? Learning about "social physics" will dramatically change my plans. It's not easy but it's crucial. I guess most people ignore it because it's NOT a simple answer. Sigh. Digital Tonto: The New Science Of Efficient Organizations, 2014-Mar-5 by Greg Satell [Alex]Pentland’s researchhas found that the most important…
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