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How to spot a myth in your own brain
As our brains are sense-making machines, they pretty much supply us with an explanation for everything we see. Occasionally the brain is stumped and we become conscious of the process. When that happens, it's a great opportunity to go into scientific mode and test a hypothesis. Don't just make an assumption and go on. Form…
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Get ready to put your message on a card
I love postcards. They arrive in your mailbox. They don't have to be opened. You can scan them. You can stick them someplace to process later. When you find them again you get a sense of instant recognition. The postcard format is spreading across the web like wildfire. Can you postcard-ize your messages? Send me…
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Get ready to change your mind
Whether you're reading email or listening to someone speak, you should always be looking for a chance to upgrade your understanding, improve your mental model, and discard mistaken beliefs. Daily Good: The Most Overlooked Leadership Skill, 2013-Sep-1 by Peter Bregman Typically, we choose our leaders for their skill at conveying messages clearly and powerfully. But,…
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Why future profits depend on current customers
A customer you have in the future cannot fund your growth and profits. You can gamble on the future by chasing prospective customers, and you may win big. But you acquire new customers by spending the money made on the old ones. If you reinvest profits into helping your current customers, you will be learning…
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Why I joined the CXPA and how you can benefit
Most marketing activities are about targeting and capturing customers. But as a target, I don’t want to be captured, I want to be captivated. Unlike other marketing networks, at the CXPA you can share and promote great experiences. You can give credit to a front-line worker who brightened your day. You can study campaigns that…
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Dim-witted Behavior
Dim-witted behavior is the obverse of the DIY 'do-it-yourself' culture. Think of it as the "do-it-myself' stubborn denial of opportunities to collaborate. I see it in myself all the time, and I watch it unfold across Houston. Houston is a great place to start something. The culture is open to people with new ideas. No…
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A guide to leveraging the social world in managing your business (and career) from Nilofer Merchant
When I feel overwhelmed by micro-managers and conservatives, I can re-read this and see a better side of being in business.
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Houston ‘swaggers’ into ‘torrential rains and steamy heat’
Let's keep those stereotypes flowing. This article, although annoying does contain a few nuggets of insight. Reuters: In bustling Houston, it's a case of 'Build, baby, build!', 2013-Aug-26 by Anna Driver and Ilaina Jonas Brian Stoffers, president of CBRE Capital Markets, said spec building in Houston in many ways makes it an outlier. "The dynamics…
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Make sure your success strengthens your community, as Elijah Miles will.
via www.youtube.com Video from Teach for America
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Changing Role of Salespeople using Internet Leads
Access to free, frequently updated information—whenever we want it—has changed the role of sales people. Now they have to step into a sales process where they have no control over the information flows. Relationships still matter and many sales people will be able to avoid being rushed around, but many will discover that speed to response…
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