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Working on systems management… making more work for myself! #li
One of the problems with being a system designer is that when you see a way to improve the system, you make a lot of work for yourself.
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Why innovators never know whether they have something or nothing until too late to save face.
Grant has done a great job of describing how I feel when I'm working on the Passport To Loyalty project. And reminds me that I've GOT to get a prototype out so people can start pissing all over it. Harvard Business Review Blogs: Who and what is an entrepreneur? 2011-Jul-25, by Grant McCracken Working outside the…
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Today, we’ll be strategiz-ing. #li
Meeting with friends today to figure out how to use our resources to get what we want and avoid pitfalls.
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Using a brand to encourage good behavior
The longer, more active lives your customers live, the more they'll be able to support you, right? So let's all be a part of the solution by making brand loyalty equal healthy behavior. Brand as Business Bites: Sustainability: What's a brand got to do with it? 2011-Jul-19, by Denise Lee Yohn [Guy Champniss] goes onto…
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Staying at my desk today and working on my resume. #li
I discovered which friend is going to help me edit my bio, but I still need to work on getting my resume in conformance. I'm want to de-emphasize my general marketing experience and highlight my work in database and content development.
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Didn’t ship any products today, but did make some decisions, and found some new resources.
This morning I was going to post on the Creative Houston blog, but after experimenting with it for a couple of hours, I've decided to use the Articles section of the web site for sharing. The e-Directory blog is not set up well for sharing. So now my goal for tomorrow is to 'ship that…
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Is loyalty a ritual?
In working to better understand loyalty, I've often heard from marketers who want to capture customers and get them to buy unconsciously. However, as a consumer it usually sounds like a negative position to occupy. But I do value the rituals that keep my life running smoothly. For instance, I do wish that shoe buying…
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What am I going to ship today? Looking forward to finding something in all my projects that will LEAVE my desk. #li
This morning my friend MaryBeth Smith shared the Seth Godin video about Quieting the Lizard Brain. It's not a new video but I hadn't seen it, and it does a great job of reminding us that it's easy to be a creative and hard to be a producer.
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Pushed one project forward and learned many things today.
An intense morning figuring out how to pull more traffic to one web site. Two forms of content developed. Afternoon talking with other team members about infrastructure issues.
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What type of strategic planner are you? Psychic, consultant, numbers addict? #li
If you're looking for a fresh point of view on marketing, follow Carolin Dahlman, a Swedish transplant to Australia who started out as an analyst for public relations and politics, moved into personal coaching, and is now chewing up the international marketing arena and spitting out many insightful comments. By the way, since I love…
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